Tuesday, September 27, 2016

5 Important SEO Tasks To Get You Started


Search Engine Optimisation has the ability to take a huge amount of your time if you're going to do it properly. There are an unending amount of tweaks that can be made to every facet of your site. That's why it's so critical to prioritise your SEO tasks so you know which you should do first. Here are 5 important SEO tasks to get you started.

1: Check For Duplicate Content 

It can be very tempting to use the exact same content for different pages, but this practice is a complete no no. Scan your site for duplicate content and replace it immediately. Duplicate content reduces your visibility by confusing Google bots and it turns users off as it can appear spammy.


2: Fully Responsive Web Design 
 
If your website has been around for a few years, chances are it doesn't have a responsive or mobile friendly design. That may not have been an issue then, but it's a glaring weakness for any website now. Mobile accounts for more searches than desktop so your site has to be able to look and function well on different screen sizes. If you are capable you will need to redesign your whole website and make it responsive. If not you can always hire some expert web designers to do it for you.


3: Google Analytics & Webmaster Tools 

Setting up Google Analytics and Webmaster Tools is vital to ensure search engines index your pages. Setting these up allows you to make sure Google bots are actively crawling your website, without them you won't turn up in the search results for users and it will be almost impossible for anyone to find you by doing anything short of pasting in your URL.


4: Carry Out Keyword Research 

It's imperative that you carry out proper keyword research before you even attempt to start creating content. Brainstorm words and phrases that it would make sense for you to rank highly for, then run your list through Google's Keyword Planner tool. This will give you some great suggestions for keywords as well as search volumes for every keyword you would like to use.


5: Generate High Quality Content 

Generating high quality content at a high volume is a fantastic way to push your page up the SERP's. Depending on time constraints, you can generate content once a day or once a week more is always better (unless it's duplicate or low quality content). This also helps to develop your credibility and it gives Google more pages to index.

There are limitless possibilities for improving your SEO once these tasks are completed, but if you start strong you will be in a great position to deal with them.

Find out how CLIQ Media & Marketing can help boost your SEO results. Book your Free Consultation now by visiting us online at http://cliq.ie/marketing/seo/

Article Source: http://EzineArticles.com/9512842    

On Page SEO Techniques


Search engine optimization (SEO) is the method to enhance the visibility of a website in any search engine's result.
When we consider about optimizing our website, we think about two factors. These two factors are On-page SEO and Off-page SEO.

This article remains focused on On-page SEO and I will be providing you with some better On-page SEO techniques that can help you to optimize your website or blog posts.
When we do on page SEO, we consider about our target keywords. This includes keyword placement, content quality, proper use of heading and many more factors.

Why we need On-page SEO?

It is all known that "Search Engine" is nothing but a set of the algorithm, that take cares of different factors to rank a page for any kind of keyword.
When we want our post or web page to rank on the first page of search engine's result, you must pick the target keyword from your post, which is one of the methods to do on page SEO.

How can we do On-page SEO?

In this article, you will get the answer that will improve your website's performance and visibility.
Here is the list of On-page SEO factors that you should keep in mind when you optimize your blog or post.

1. Blog Title: The most important factor that can make user clicks and also play a vital role in front of search engines. We must use the target keyword in the beginning of our post's title. The limit of characters in the title must not exceed 65 characters.

2. Permalink: Our blog should contain a well-optimized URL. Again we have to use the targeted keywords at the beginning of our post URL. We should avoid using any special characters like brackets, commas etc.

3. Meta Tags: One of the Prime factors for SEO are Meta tags, we should use a set of unique and relevant meta keywords and meta descriptions for each of our posts according to the content.

4. Heading Tags: While writing an article or a blog, we should be more careful about the heading and sub-heading tags like h1, h2, h3, h4, h5 etc.

Heading tags help us to highlight heading, sub-headings, and some important points. Avoid to use these tags many times in the same article or post.

5. Use of images: Images help us a lot when we optimize a post. We should use the targeted keyword into the alt text of the image, that can help search engine to rank your post.

6. Keyword density: The keyword density means the number of times you use the targeted keywords in the post. Keyword density must be up to 1.5% within the post. You can use bold, italic or underline to highlight the keywords.

Article Source: http://EzineArticles.com/9511252   

The Top 5 SEO Tools Recommended By Experts


The process of impacting the exposure of a website or page in a web software system is search engine optimization (SEO). As a rule of thumb, the higher ranked (or earlier), and more often a website or web page appears in the search list, the more traffic it will receive from the users search engine. Among the plethora of SEO tools available currently in the market, choosing the best SEO software is a crying need in modern businesses.
Listed below are 5 of the Top SEO Tools currently available and their SEO Software Review. Learn about These The Top 5 SEO Tools Recommended By Experts

IBP (iBusinessPromoter)

IBP is a multiple award winning and one of the Top SEO Tools available. It keeps abreast with the latest Search Engine algorithms and aims to put your website ahead of the curve. IBP gives you maximum visibility on the world's most popular search engines such as Google, Yahoo and Bing. It provides an optimal suite of promotional tools like Optimization Advice, Search Engine Submission, Rank Checker, Keyword Density Analysis, Daily Word Search and HTML Validator among many others. These tools continuously monitor the popularity and visibility of your website and suggest optimization whenever necessary.

Web CEO

Web CEO is one of the Best SEO tools suites suitable even for the marketing novices, site owners and Webmasters who perform SEO occasionally. However this powerful suite offers enough flexibility for experienced power users. Its intuitive user interface makes automating repetitive tasks a breeze. It offers all features essential to SEO including standard features like Optimization Advice, Article Submitter, Rank Checker, Keyword research as well as advanced features like PPC (Pay per Click) Manager, HTML Validator and the ability to create link pages.

SEO Powersuite

The SEO Powersuite identifies the need for your website to get maximum exposure in popular search engines and thus does exactly this with a set of 4 SEO tools. These offer all the power and flexibility of the Top SEO Tools in the market. Functionalities such as link building, competitive analysis, Website rank calculation and crawling websites for SEO related data to improve website ranking are just part of the immense suite of tools, SEO Powersuite provides. The 4 major tools provided by SEO Powersuite are SEO Spyglass, The Link Assistant, Website Auditor and Rank Tracker. The power and ease of use make one the Best SEO software available.

SEMrush

SEMrush is an online marketing toolkit, which gathers data critical to the needs of SEO and link building. Using the powerful array of tools which SEMrush can discover keywords relevant to the content of the website, locate lucrative PPC (Pay per click) keywords, monitor website ranking, assesses site for technical snags and familiarizes you with online marketing strategies. What makes SEMrush, one of the Best SEO Software, unique is that it also provides a Social Media tool to help promote your website through major social networks.

SEOprofiler

SEOprofiler provides you with a smart and powerful set of automated tools to handle all your SEO needs with ease. It comes packed with optimization tools for enhancing layout and coding of web pages making it easier for search engines to find these. As an add-on it comes with a keyword research tool giving you a competitive edge as it constantly monitors keywords being used by competitors. SEOprofiler remains of the Best SEO Software provider due to its handy integration with Google Analytics giving you reliable and expansive statistics
Looking for the best SEO tools? Read expert reviews and compare features of the best, cheapest and free SEO tools. Join our ever-growing community of Internet Experts... http://www.iexpertsforum.com

Article Source: http://EzineArticles.com/9526752  

Search Engine Optimization: The Basics


Most people in the marketing industry have at least heard the term search engine optimization, but the majority of individuals that are outside of the marketing or writing industry have no idea what this is, or how important it is for business. By not knowing, they do not realize that they are missing out on thousands of new visitors to their page, or to their business. These basics will help anyone understand search engine optimization a little bit better, regardless of how little knowledge they already have. Read complete Search Engine optimization Basics for success.

When a person searches for a specific term, a wide range of things will pop up on their results page. Products will pop up under the shopping tab on Google, images will pop up that are relevant, and websites that pertain to the topic will be listed on pages.

Most users will briefly scan their results. If they are searching for a product, they will click on the shopping tab, and if they are searching for images they will click on the images tab. Those that are surfing the web for an actual web page will begin to skim the first page of results, and that is where search engine optimization comes in.

The average internet user will click on a website that is listed within the first three pages, and most will click on one that appears on the first page of results. The first page is where every single business and web page wants to be.

Obviously, that is not possible as there is a limited number of space available on the first page. This is where search engine optimization comes in. This is a process that involves a significant amount of knowledge that is geared to get the website or store to rank as high as possible when the results pop up.

Search engine optimization often involves more than just one thing. For example, specific tools are used to determine patterns, such as how often a particular word is searched for. This particular word is then called a keyword, and content is re-written to contain this keyword to help guarantee that when users look up a particular term, the website will pop up in the results.

Without this keyword, it may be difficult for algorithms to determine exactly what a web site is about, resulting in them ranking it lower and it showing up on page nine of the results instead of page two.

Instead of using one single keyword throughout a web page or in blog posts, multiple keywords are used throughout the page to help increase the chances of a web site ranking higher. While it may rank on the fourth page for one set of results, entering a different term may result in that same web site being ranked on the second page.

Keywords are used in every place imaginable, from the descriptions of images to meta descriptions to blog posts and in social media, but this is not the only method of search engine optimization that experts use.

Other key elements of SEO include: back linking to pages and to the page itself (some companies pay other websites to link back to their page), including unique content (pages will rank lower for duplicate content), older pages usually rank higher, but they must also have fresh content. User engagement is also considered.
They also help to make web sites more user friendly and increase loading speed, encouraging visitors to stay longer. Studies have revealed that most individuals expect for a web page to load within two seconds. This is not a part of getting a page to rank higher in the results, but is often done in the same set of services to help transform web page visitors into returning customers.

While there are still many things to take into consideration, these are some of the basics that the leading companies stick to with almost every single client.

Indazo Solutions is one of the most well-known internet marketing companies in India. They specialize in everything to do with marketing online, from optimizing social media pages to increasing website traffic. A team of highly skilled writers, analysts and marketing experts collaborate on every project, guaranteeing that every single business gets to see an increase in traffic at a price that they can afford. Indazo offers several packages, and prides themselves on working with every company to help them come up with a plan that they can afford, regardless of what their budget is. All of the plans offered by the marketing team are personalised to make sure that they suit the business's needs. Visit http://www.indazo.com/seo-services-in-india/

Article Source: http://EzineArticles.com/9529779   

Best SEO Services in 2016


SEO is used to increase visitors to a site by different methods and technologies. These techniques are used to get a high rank in Google and search engines. Web sites are featured by search engines in search results according to a ranking of a site. SEO techniques help to get a high ranking site with a lot of visitors and other trusted websites. and now Best SEO Services in 2016

According to studies and searches, traffic on a site always depends on the search result. When people search something, they use the sites that are high ranked, and those sites which are featured on the top by search engines get more traffic as compared to others. These techniques also include social media. When you use SEO techniques, you also remain in touch with the visitors with social media, and this also increases ranking. 

There are many techniques used in this like social media advertising and articles advertising etc. Our SEO services are according to the Google latest updates and result oriented.

One of the most used techniques is social media advertising. This is used to contact visitors like Facebook, Twitter, etc. For this purpose, many social media buttons are used on websites to get in touch with visitors. When you use this technique, people trust more to your website, and they connect their sites to your site which is also important to get a high rank on search engines.

Some other buttons are also produced on sites which are connected to paid ads. These are related to social media, so when visitors click on them they use social media to connect to your site; also you get money by paid ads. Some other techniques of social media are useful which include building social campaigns.

These social campaigns will increase conversations on your site like in the form of comments about a particular topic. It also create a high rank.

Another SEO technique is article advertising. Headlines are also important to attract visitors. One perfect headline can build an active audience to a site which is directly related to the article about a product or anything else.

You can do promotions about a product to increase visitors to your site. Getting in touch with some other site by different promotions is the best way to build a high trust. You can briefly explain about something in an article that will increase audience. Internet marketing can also be done by using article advertising. The above SEO techniques are used to rank any type of site high.

It can be confidentially said that if you are looking for the best digital marketing company http://seo-consultants.in/ then you are at the right place.

Article Source: http://EzineArticles.com/9530349   

Why You Need Search Engine Optimization


Nowadays, search engine optimization (SEO) is an essential part of a successful business, no matter what you do and what you sell. Your content needs to be optimized and your search engine rankings needs to be as high up on the page as possible. Therefore we are here to tell you Why You Need Search Engine Optimization

The many benefits of SEO
 
When SEO first came onto the scene as an important building block for a business' success, it was mostly about how high that particular business ranked on the search engines pages. Of course, at the time, the way to get into that position was by ensuring that the keywords and key phrases were effective. However, SEO has become more complex than that over time. SEO is very much a part of brand awareness, marketing strategy, etc. The digital portion (of which SEO is a part) is just as important as the other parts of your strategy as a business owner (or as someone who is a part of a business in any significant capacity).


One really effective way to build brand awareness is by gaining exposure online. The simple truth is that the more you get your content out there, the more other people will recognize your brand and all that you have to offer them. Not only will you get your content out there but you will reach the right people at the same time.

Strong conversion rates
 
When it comes to optimizing your content for the search engines, it doesn't always have to cost you money. There are many times in which you can get away with spending very little or no money at all. Additionally, it is safe to say that you will probably experience more conversions from your organic search engine results than if you went about it in different ways. You aren't paying for the search results. You are putting in a good amount of time and effort but you are not paying to achieve the rankings that you are getting. That is more valuable to other people who are searching than you may think.


Organic exposure is better than paying for it
 
Many people are strongly in favor of pay-per-click (PPC) ads. However, that is certainly not the only way to go. You don't necessarily have to pay for it to achieve favorable results. This goes back to the concept that organic results are valuable and you can get a lot of mileage out of them.


The issue with PPC ads is that just because you pay money to advertise your business and your products and/or services, it is not a guarantee that you will get business from those efforts. So, in essence, you may be spending money and getting absolutely nothing in return.

Keeping your mobile device users in mind
 
Your business should not only cater to people who sit at their desk, working on their computer. So many people have switched over to communicating online exclusively using a mobile device of some kind (SmartPhone, tablet, iPad, etc). You need to make sure that you keep those people in mind at all times as well when you are optimizing your content online. Many people do everything online on their mobile devices. You should constantly be thinking in terms of making sure that your website (and all of the content in your website) should be mobile friendly. That is a must.


If your SEO strategy is what it should be, that means that you will do (or have done) a few things to make that happen. You probably don't want to have two separate website designs, one for the PC and one for the mobile device. That just doesn't make a whole lot of sense. The second thing that you will want to do is to identify the differences between the way that people search on a PC and on a mobile device.

Look at what your competitors are doing
 
You should always keep in mind that people will always search for what you are offering online and once they find what they feel is a good fit for what they need, they will act relatively quickly based on the impression that they get. It is important for you to always remember that you have stiff competition. Except for in a few rare exceptions, every business owner has competition. That is decidedly true whether the business owner wants to believe it or not (it is surprising and almost amusing how many business owners have actually convinced themselves that they do not have competition).


Sadly, what most people do is actually not that unique. The way that you acquire an edge is by promoting your products and/or services in a unique, memorable manner that nobody else has come up with.

You can save money
 
As was previously mentioned in this article, you can save a great deal of money if you approach SEO in this way. If you went another way and used traditional marketing, you would certainly pay for it. Of course, nothing in life is totally free. You will have to spend time and effort. Why would you mind that since you are making an investment in your own business? Marketing your content in this way is effective for several reasons. You can reach a large number of qualified people and you don't have to deplete your budget to do so.


Your online efforts will pay off
 
The fact is that everyone (well, at least, almost everyone) goes online using some sort of device. SEO is directly involved with that effort. Nowadays, people don't have a lot of time or a lot of patience for much of anything. They want their information quickly and effectively so that they can get what they need and so that they can solve (or allow someone else to solve) their problems for them. Instant gratification is the way of the world.


Since you are going to make a tremendous effort to ensure that you business is a raging success, why not do it in the easiest, most effective way possible? Marketing is a critical part of your business' success. SEO is an essential part of marketing.

Conclusion
 
SEO isn't going away any time soon (or ever). The fact is that you have a responsibility to your business to optimize your content so that people who are searching for what you are selling will find you before they find anyone else who is offering the same thing. The majority of people who are looking for a particular product or service turn to the Internet to find what they are looking for before anything else. You want to be the one whom they choose first.

Michael Cohn is the founder and Chief Technology Officer (CTO) of CompuKol Communications. He has over 25 years of experience in IT and web technologies. Mr. Cohn spent a significant amount of time at a major telecommunications company, where his main focus was on initiating and leading synergy efforts across all business units by dramatically improving efficiency, online collaboration, and the company's Intranet capabilities, which accelerated gains in business productivity. He also reduced company travel and travel costs by introducing and implementing various collaboration technologies.

His expertise includes business analysis; project management; management of global cross-matrix teams; systems engineering and analysis, architecture, prototyping and integration; technology evaluation and assessment; systems development; performance evaluation; and management of off-shore development.
Mr. Cohn earned a Master's degree in project management from George Washington University in Washington, DC; and a Master's degree in computer science and a Bachelor of Science degree in electrical engineering from Fairleigh Dickinson University in Teaneck, NJ.
Mr. Cohn is a member of the Institute of Electrical and Electronics Engineers (IEEE).

Article Source: http://EzineArticles.com/9535360   

The Best SEO Software Tools You Should Know


Do you have a website? Yes. Is your website visible on the top of the Google's first page? Do you take SEO Services to improve the ranking of your website? Not yet? What are you waiting for? A website without SEO is like a chocolate ice cream cone without having chocolate inside. SEO or Search Engine Optimization is very important for your business growth because it helps to double your conversion rate and give wings to it, so, it can fly high even in the high competition. SEO is not a rocket science, for this, you just need to take your action in a right direction, so, you will get the exact result what you are looking for your business. Here is a list of top SEO Software Tools, which you should give a try to increase the ranking of your website.

SEMRush: If you are looking for a tool to do keyword research, track keyword ranking, check competitor links, and check backlinks and for complete SEO audit, so, undoubtedly SEMRush one of the most popular SEO tools is something you should give a try. It helps you to check out which keyword that your website ranks for, so, you can focus on it and on other keywords as well.

Majestic SEO: Another important tool which you should include in your SEO strategy is Majestic SEO. It may help you to understand how all the websites on the internet link to each other. It assists you in link building, making an online reputation, competitor analysis, and website traffic development. All these things boost up the ranking of your website and therefore, you should try it once in your strategy.

Web CEO: Web CEO is an amazing SEO tool that allows you to do everything you have been dreaming of for the visibility of your website. It allowed you to check the actual position of your website from different keywords. It saved loads of hours and really worth your investment in terms of time, money and manpower.

SheerSEO: One of the top best SEO Software Tool available on the internet or intranet is SheerSEO. It allowed you to automate the process of SEO analysis like a pro. It is a full-proof package especially for the online marketers and new bloggers. By the help of this tool, you can easily outrank your competitors so that you can take a step further from them.

Money Robot: Last but not the least, Money Robot one of the greatest SEO Software Tools that allowed you to publish your content and backlinks to a number of websites. It supports unlimited website platforms and used by millions of people around the world to increase the visibility of their site.

Article Source:    http://ezinearticles.com/expert/Gunjan_Singh/2184428